YourSTR Business Scorecard
See where your STR business is strong, weak and what to fix next.
Answer 24 questions across six areas of your STR business and get your score, strongest area, biggest opportunity and three priority fixes by email.
24 questions · 6 areas · around 10 minutes · free
Business Scorecard result
Overall score
68 /100
Score band
Strong
Category scores
/100
- Revenue & Pricing72
- Direct Bookings38
- Marketing & Conversion61
- Systems & Automation66
- Owner Independence59
- Guest Experience81
Strongest
Guest Experience
81%
Opportunity
Direct Bookings
38%
Three priority fixes
- 1Improve direct booking capture
- 2Tighten pricing review routine
- 3Reduce owner reliance with better systems
What you'll get
Overall score
A single score out of 100 from your own answers.
Score band
Whether to tighten what's working or rebuild.
Strongest area
The part of the business already working.
Biggest opportunity
Your weakest area, explained plainly.
Three priority fixes
Actions drawn from your answers.
Tailored email advice
A written breakdown of your weakest area.
The six areas we score
- Revenue & Pricing
- Direct Bookings
- Marketing & Conversion
- Systems & Automation
- Owner Independence
- Guest Experience
- 1
Answer the scorecard
Short profile questions, then scored questions across six areas.
- 2
Enter your email
Results are emailed, so nothing is lost when you close the tab.
- 3
Get your score and priorities
Score, strengths, biggest opportunity and three fixes.
Built for active STR operators, Airbnb hosts and managers who want a clearer view of what to improve next.
Questions
- How long does it take?
- Around 10 minutes.
- Is it free?
- Yes.
- How do I get my results?
- Your personalised results are emailed to you after completion.
- Will I be added to the email list automatically?
- No. Weekly email consent is separate and optional.
- Is it only for UK hosts?
- It is built primarily from UK STR operating experience, but operators elsewhere may still find it useful.
This is a self-assessment based on your own answers. It is not a financial, safety or legal audit.
See where your STR business stands.
24 questions. Around 10 minutes. Free.